Dana Kraft
FRACTIONAL CMO
I believe that building momentum requires strategy that lives and evolves through execution. Drawing on 20+ years of B2B marketing and leadership experience, I connect strategy development with hands-on execution to help companies quickly discover and scale what works.Learn more about my background by visiting my Linkedin profile.Contact Me
let's restart your momentum
I get companies unstuck and moving forward again.
Simple as that.
B2B companies hire me to help with:
What used to work doesn't work any more.
Lots of great ideas that never get implemented.
Good people who need dedicated leadership.
Marketing feels scattered.
Typical engagements look like:
| DELIVERABLE | PROCESS |
|---|---|
| Growth Strategy | - Quantify marketing ROI - Analyze what is and isn't working - Identify new opportunities - Define strategy to achieve goals - 1-2 weeks |
| Marketing Action Plan | - Build marketing roadmap - Identify resource and ops needs - Map out weekly schedule - 2-4 weeks |
| Execution & Optimization | - Integrate with team to execute - Iterative optimization process - Team leadership and guidance - Build momentum - 3-6 months (ongoing) |
Let's get started
The best way to get started is to complete the form below with basic info about your company and goals. I'll follow up to schedule a free 30 minute discovery call.